Marketing

A Historic Win

Public Alliance was retained by the San Antonio Police Officer’s Association (Client) in August 2020 to plan and manage an integrated city-wide campaign with the goal of defeating Proposition B, which was on the May 1, 2021 San Antonio municipal ballot, and if approved by voters would have repealed collective bargaining rights for San Antonio …

A Historic Win Read More »

Improving SEO & Maintaining Domain Authority

Is your Google ranking suffering and you’d like to know how to improve it? If you already have an established website, let’s start by analyzing and troubleshooting it to see if you’re following Best Practices according to Google. Best Practices include high-quality content (especially on your home page), quality link building, visibility in search queries, …

Improving SEO & Maintaining Domain Authority Read More »

What Social Media Platforms are Best for Your Business?

Social media platforms are a great tool for building and sharing your brand. So, you’ll want to take advantage of multiple platforms without spreading yourself too thin. You’ll need a strategy to help you pick the platforms that are going to be most beneficial to your business. To do this you’ll need to figure out …

What Social Media Platforms are Best for Your Business? Read More »

Agencies & Thanksgiving: What your favorite dish says about you!

Green Bean Casserole – Account ExecutiveEven during the holidays, you go towards the healthier options. You are the only one at the table to not go back for seconds and maybe even skip dessert. Yikes. You also feel obligated to make sure everyone gets along- facilitating the conversation and steering away from the controversial subjects. …

Agencies & Thanksgiving: What your favorite dish says about you! Read More »