Super Bowl commercials are the most anticipated and highly watched advertisements of the year. With millions tuning in, it’s no surprise that brands are eager to make a lasting impression and stand out from the crowd. However, not all Super Bowl commercials are well-received. Over the years, there have been several controversial ads that have …
6 Controversial Super Bowl Ads and How to Avoid Being One Read More »
Influencer marketing is a popular way for businesses to reach target audiences and increase brand awareness. However, with the rise of influencer marketing, many businesses make mistakes that can impact the success of their campaigns. Here are 10 essential steps for a successful influencer marketing campaign. Ignore them, and your whole campaign could fall apart. …
10 Essential Steps for a Successful Influencer Marketing Campaign Read More »
While it’s always a good idea for your business to post Facebook content organically, there are even more opportunities for your brand when you “boost” content. Using paid social media reaches a larger audience instead of just showing up in your followers feeds, where it can get overlooked. With paid social ads, your content is …
A TikTok video called “how Panera prepares mac and cheese” exposed the “fast-food” way Panera Bread prepares its Mac and Cheese, and caused a controversial uproar on social media platforms with users split on the restaurant’s ways of meal prep. Whatever your stance on the situation, the video went viral, having 945,000 likes and 9,000 …
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