Massimo Marine is one of the country’s most popular leisure boat manufacturers, and the industry leader reached out to Public Alliance to take on the rebranding of their Garland, Texas-based company. Massimo Marine wanted to communicate their high-quality design and precision craftsmanship, while emphasizing that the “Massimo experience” was for people from all walks of life. With the addition of our new tagline, “Adventure, for Everyone,” we created a fresh look for Massimo Marine that included branding, logo, website, photography and videography, and designing all new collateral marketing materials.
Our goal for the project was to demonstrate that “there’s a water adventure out there for everyone,” and that Massimo Marine’s Best in Class pontoons, tritoons, and inflatable boats are the height of luxury boating, at a price everyone can afford. Our work helped define what owning a Massimo Marine boat was all about – innovative design, quality craftsmanship, great customer service, and most importantly, amazing water experiences for the entire family.