Another Hispanic Heritage month has ended, but, whatever the time of year, companies should always strive to reach and engage with Spanish-speaking communities, by leveraging
Our recent billboard campaign for the Deputy Sheriff’s Association of Bexar County garnered a lot of attention, from the public, the media, and even the
My role has changed over the years as I have transitioned from a broadcast journalist to a public affairs consultant at a top public relations
Over the past two years, employees have begun asserting their personal identities at work more than ever as the workplace itself has gone virtual. When
It’s that time of the year again—yes, the end of it—when we are supposed to look back at the past 12 months and act like
Hardly any Twitter trend is off limits to brands. If it’s humorous, all the better—provided your brand is in on the joke. Last month, brands
Public Alliance was retained by the San Antonio Police Officer’s Association (Client) in August 2020 to plan and manage an integrated city-wide campaign with the
June is Pride Month and over the past couple of decades we’ve all seen corporate America rush to show how much they support LGBTQIA+ awareness
Public Alliance is well known for our award-winning marketing and advertising, but during election season, we’re also sought out for our political campaign planning, strategy,
Is your Google ranking suffering and you’d like to know how to improve it? If you already have an established website, let’s start by analyzing
