Public Alliance is well known for creativity and quality of work, but what sets us apart is the level of personal attention and responsiveness we provide our clients and our commitment to a business culture of integrity and transparency, which includes providing true accountability measures, ensuring clients can effectively evaluate ROI.


Public Alliance was retained by the San Antonio Police Officer’s Association (Client) in August 2020 to plan and manage an integrated city-wide campaign with the goal of defeating Proposition B, which was on the May 1, 2021 San Antonio municipal ballot, and if approved by voters would have repealed collective bargaining rights for San Antonio police officers. BACKGROUND The subject of “police reform” and “police accountability” have been hot topics throughout major cities in the United States for many years. The summer of 2020 saw a series of incidents that galvanized police reform activists to accelerate the push for reform measures through legislation in state capitals or through the ballot box at the local level. Since the summer of 2020, there were at least 20 measures placed on municipal ballots throughout the country. Every one of them passed by no less than 18%.