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Public Relations

Comprehensive PR Services

Your reputation is easy to neglect, but impossible to repair alone. With sharp expertise and solid relationships cultivated within the political, media, and corporate worlds, Public Alliance’s PR team can grow and protect your public image and expand your influence. We’ll help you navigate your organization’s most impactful public decisions with visibility strategies that drive conversations, claim new spaces, and communicate in fresh and compelling ways. Whether you need help in a crisis, or are just looking to get noticed, hit us up, we’re here to help.

Public Relations

Your reputation is easy to neglect, but impossible to repair alone. With sharp expertise and solid relationships cultivated within the political, media, and corporate worlds, Public Alliance’s PR team – led by professionals with experience in government, the private sector, and the news media – can protect your public image and expand your influence.

We’ll help you navigate your organization’s most impactful public decisions with visibility strategies that drive conversations, claim new spaces, and communicate in fresh and compelling ways. Whether you need help in a crisis, or are just looking to get noticed, hit us up, we’re here to help.

The Team

Ken Mireles, Partner at Public Alliance Headshot

Kenneth Mireles has more than 25 years of professional experience in public policy, politics, and public relations. Before establishing Public Alliance in 2005, he served as chief of staff to Bexar County Judge Nelson Wolff for four years, managing staff, operations, and communications. During his tenure, Ken helped develop and implement several countywide policy initiatives that continue today. From 1994 to 2001, Ken served in policy and communications positions at the U.S. Department of Labor, U.S. Department of Energy, and U.S. Department of the Interior. Ken, who holds a bachelor’s degree from Texas A&M University in College Station and a master’s degree from Georgetown University in Washington, is also a Congressional Hispanic Caucus Institute (CHCI) Fellow and an alumnus of the Harvard Kennedy School Senior Executives in State & Local Government Program.

Alex Public Relations and Public Affairs Headshot

Alex Trevino is a campaign and news veteran and award-winning broadcast journalist who started his career in television news, working at TV stations in the Rio Grande Valley and Washington, DC. He has been recognized for his accomplishments in field reporting, producing, writing and work on the anchor desk. Alex most recently served as Campaign Spokesman and Traveling Press Secretary for Governor Greg Abbott and Senator John Cornyn. Before this, he was also a senior advisor at the General Services Administration (GSA) in Washington where he led White House initiatives for client agencies, corporations, and non-profit organizations. Alex is a graduate of Texas State University.

Establishing and maintaining a positive public image is crucial for organizations across sectors. Public Alliance, LLC offers an extensive array of services tailored to meet the diverse needs of private sector, public sector, and non-profit sector clients.

  • Strategic Communication Planning. We recognize that a well-crafted communication strategy forms the bedrock of successful public relations. Through in-depth research and analysis, our team collaborates with clients to devise strategic communication plans that align with their unique goals, target audience, and brand identity. Whether it’s launching a new product, addressing a crisis, or enhancing stakeholder engagement, our tailored strategies ensure maximum impact.

  • Media Relations and Outreach. Navigating the media landscape requires expertise. Our agency boasts a team of media-savvy professionals who establish and nurture strong relationships with journalists, influencers, and media outlets. We craft compelling press releases, pitch stories, and organize media events, ensuring that our clients’ narratives are communicated accurately and effectively to the public.

  • Crisis Management. In an era of instant information dissemination, crisis management is a non-negotiable aspect of any organization’s PR strategy. We specialize in developing crisis communication plans that guide clients through even the most challenging situations. Our rapid response and strategic messaging help mitigate negative impacts on reputation, ensuring that clients emerge from crises with minimal damage.

  • Corporate Social Responsibility (CSR) Campaigns. Recognizing the growing importance of social responsibility, we collaborate with clients to design and implement CSR campaigns that resonate with their values and resonate with stakeholders. By showcasing initiatives that benefit society and the environment, we not only enhance brand perception but also contribute to meaningful social change.

  • Community Engagement. For public sector and non-profit clients, community engagement is paramount. We develop community-focused PR initiatives that foster trust, build positive relationships, and encourage active participation. From town hall meetings to online forums, we facilitate open dialogues that strengthen the bonds between organizations and the communities they serve.

  • Government Relations. Navigating the complex world of government and public policy demands a specialized approach. We have a dedicated team experienced in lobbying, advocating, and collaborating with government entities. We help clients understand legislative landscapes, shape public policy discussions, and position themselves as thought leaders in their industries.

  • Stakeholder Management. Building and nurturing relationships with stakeholders is central to any organization’s success. Our PR experts engage with investors, customers, employees, and other relevant parties to maintain transparent and positive interactions. By tailoring messaging and engagement strategies, we foster a sense of loyalty and trust among stakeholders.

  • Digital PR and Online Reputation Management. In an era dominated by digital platforms, our agency excels in online reputation management. We monitor and manage clients’ digital presence, addressing negative feedback, and proactively shaping positive narratives. Our digital PR strategies leverage social media, influencer partnerships, and online content to amplify brand visibility and engagement.

  • Event Planning and Execution. Memorable events leave lasting impressions. We orchestrate planned events that align with clients’ objectives and resonate with their audiences. From product launches to grand openings and charity galas, our event management team ensures seamless execution, generating positive buzz and media coverage.

  • Measurement and Analytics. At Public Alliance, quantifiable results are our priority. We employ advanced analytics tools to measure the effectiveness of our PR campaigns. Our data-driven approach allows us to fine-tune strategies in real-time, ensuring optimal outcomes and a high return on investment for our clients.

Our full-service agency is dedicated to crafting tailored solutions for private sector, public sector, and non-profit sector clients. With a commitment to strategic communication, stakeholder engagement, crisis management, and digital innovation, we drive positive narratives, enhance reputations, and propel you toward sustained success in an ever-evolving global landscape.

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