Our recent billboard campaign for the Deputy Sheriff’s Association of Bexar County garne

My role has changed over the years as I have transitioned from a broadcast journalist to a

Over the past two years, employees have begun asserting their personal identities at work

It’s that time of the year again—yes, the end of it—when we are supposed to look bac

Hardly any Twitter trend is off limits to brands. If it’s humorous, all the better—pro

Public Alliance was retained by the San Antonio Police Officer’s Association (Client) in

June is Pride Month and over the past couple of decades we’ve all seen corporate America

Public Alliance is well known for our award-winning marketing and advertising, but during

Is your Google ranking suffering and you’d like to know how to improve it? If you alread

Product: The totality of goods or services that a company makes available; output Brand: A

Social media platforms are a great tool for building and sharing your brand. So, you’ll

2020, what a year! Businesses have been forced to adapt to new realities. Consumers likewi

Green Bean Casserole – Account ExecutiveEven during the holidays, you go towards the

Businesses have lavished a lot of attention on millennials, but the upcoming generation, g

If there’s one thing I’ve learned about myself, it’s that I don’t have the biggest

With more than 70% of all Americans on social media, your business, especially if you’re

Video, one of the most engaging forms of content, is dominating social media right now. Wi

Public Alliance is one of San Antonio’s most successful and creative ad agencies, but in

The emergence of COVID-19 has altered the way we all live and work, and that includes the

While it’s always a good idea for your business to post Facebook content organically, th

Online behaviors have changed amid the COVID-19 pandemic. While some companies that provid

A TikTok video called “how Panera prepares mac and cheese” exposed the “fast-food”

I am a graphic design student at the University of the Incarnate Word in San Antonio, TX a

This semester I had the incredible opportunity to intern at Public Alliance. As a soon-to-

Instagram is slowly becoming the next Facebook in terms of popularity. It is the second mo

With the growth of sites like Squarespace, Wix and other WYSIWYG builders, the competition

Every year people spend thousands of dollars upgrading our lives. From the cars we drive,

Pantone announced the color of the year, but a lot of people are wondering what the heck t

Just as environmentally-conscious people and organizations are concerned about their carbo

Your Business Website Needs Captivating Blogs! Here’s why. A weblog, or blog for short,

Maintaining a Google My Business account is a vital component for local search engine rank

Did you know that it takes 50 milliseconds for your brain to visually process the images i

Chrome’s new interface will help users understand that all HTTP sites are not secure, an

You might assume that online engagement and business is down due to the summer months and

Here at Public Alliance, we hold a great deal of pride in the digital marketing work that

Social media platforms are a great way to promote your brand. Social networks are free, ea