Public Alliance is well known for creativity and quality of work, but what sets us apart is the level of personal attention and responsiveness we provide our clients and our commitment to a business culture of integrity and transparency, which includes providing true accountability measures, ensuring clients can effectively evaluate ROI.

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Social media platforms are a great way to promote your brand. Social networks are free, easy to use, and from a business standpoint, can be the interactive link between your company and your current and potential clients. According to Ad Age, consumers say that social media plays almost a big a role in their purchasing decisions as does television. Here are more reasons why social media should be a big part of your company’s marketing efforts. 1. It’s cheap. Running a social networking campaign is as cheap as it gets. It costs nothing to share posts, photos, etc., unless you pay to boost your content to get a bigger reach. Hiring a marketing firm is the best way to have your pages managed because they can find the best content to share, compare your analytics with that of your competitors, and they’ll